Luxury service training and AI coaching in Malaysia

Académie de Bernadac trains the retail, hospitality and F&B teams of luxury maisons and hotels in Malaysia, on site, in English, Chinese or French. AdB-AI then keeps teams practising every day on their phones, with data hosted in line with PDPA requirements for South-East Asia. The house has trained teams in Malaysia and across the region.

Your situation in Malaysia

A growing luxury market, and teams to bring up to the house standard

New boutiques and hotels open, and clients expect the same experience they find in Paris, Singapore or Hong Kong. Teams are often new to luxury, and they serve clients in several languages.

  • At an opening

    A team recruited in weeks, clients who expect the house standard at once.

  • With travelling clients

    Clients compare every visit with the flagship they know abroad.

  • After the training

    Three months later, habit has taken back what was learned.

Our work in Malaysia

Clients and projects

[PLACEHOLDER: Malaysia clients, projects or a local case study, to be supplied by Guillaume]

What we offer in Malaysia

Training on site, practice every day

  • Corporate training

    Our six programmes, delivered in your boutique, hotel or restaurant: luxury retail sales, clienteling, hospitality and butler service, F&B service, luxury mindset and school workshops.

  • AdB-AI

    Your teams rehearse client encounters with an AI avatar in English or Mandarin, and managers follow progress per person and per store.

  • VIP events

    High jewellery styling, table manners, wine etiquette and more, hosted in your boutique to bring clients in and bring them back.

In the Malaysian press

Featured in The Star and Malay Mail

The Star profiled Académie de Bernadac’s founder in 2018, and Malay Mail covered the house’s etiquette teaching in 2019.

Questions

Training in Malaysia: questions

Does Académie de Bernadac train teams in Malaysia?

Yes. Académie de Bernadac has trained teams in Malaysia and comes on site to your boutiques, hotels and restaurants.

In which languages do you train in Malaysia?

Training is delivered in English, Chinese or French, and other languages on request.

Where is AdB-AI data hosted for Malaysian clients?

AdB-AI data is hosted where it is best for each client and in line with local law, compliant with PDPA for South-East Asia. The client owns its data.

Ready to begin

Let’s design your programme

Tell us about your brand, your teams and what you would like to change. Our team replies within two business days.